We power businesses that power the gig economy.
Recruiting software that’s as flexible as the flexible workforce.
What’s in the name?
Crelate – Pronounced /krēˈlāt/
The heart of recruiting is relationship building. Our name reflects this belief.
Create + Relationships = Crelate
Our mission
Crelate was founded to help talent-focused businesses build relationships with an increasingly dynamic global workforce. We believe great things happen when people and business come together around a shared interest and mutual benefit. We build software that reflects our shared values of collaboration, transparency and equality to help everyone connect with better opportunities.
Crelate’s mission is to grow lasting prosperity for all through the empowerment of entrepreneurship and employment.

Our guiding principles
Prosperity Engine

We are on a mission to be the most customer-centric talent engagement and recruiting software solution provider on the planet.
Whether we know it or not, we’re all gig workers now. Talent mobility is at an all-time high and the recruiting profession is rapidly adapting to meet this challenge; recruiting software needs to do the same.
– Aaron Elder, CEO of Crelate

Our Management Team
Board of Directors
Aaron Elder
Co-founder, CEO
Joe Onofrio
Five Elms
David Thacher
Product & Market Advisor
CEO & Co-Founder
Aaron leads Crelate’s customer-centric approach to product design. A self-taught developer, experienced consultant and visual arts major; Aaron brings a blend of design, technical skills and customer empathy to the products he creates.
Crelate is Aaron’s 4th successful product. The first was sold to Microsoft in 2001, where he led the Application + UX development teams for Microsoft Dynamics CRM 1.x to 3.0. After, Aaron and his co-founders, started a technical consultancy, which grew quickly to almost 150 strong. During this time, Aaron experienced first hand the challenges of recruiting and building a talent-based business. This business was sold to Avanade in 2010.
VP Leadership Team
James grew his leadership style from his time in the U.S. Army, and has established a very collaborative environment for our Product Team to thrive in. With over 12 years of Project Management and Solution Architecture experience supporting enterprise customers, James has ingrained two traits into Crelate’s culture; A strong customer empathy, and an insatiable desire for improvement. Under James’ vision, Crelate is a very smart and intuitive application and our customers enjoy receiving new features at a release pace unrivaled in the industry.
Colin is a growth marketing leader with deep experience in marketing strategy, content marketing, SEO, and go-to-market execution for early and mid-stage start-ups. Colin has managed and worked alongside some of the best digital marketing minds in the industry on the agency side, and holds an MBA from the Foster School at the University of Washington.
Katie is a dedicated accounting professional experienced in developing and implementing financial systems and HR processes that significantly improve profitability. Katie has served as the lead for all financial matters for 10 years at several tech companies in the Seattle area. She’s been responsible for managing all financial matters during company transitions from privately owned to publicly traded.
Aaron joins Crelate with years of experience developing customer-centered growth plans executed through sales and customer success teams. He brings a diverse skill set to the table, from starting his own ventures to launching new product lines, but thrives when coaching his team how to optimize the buyer’s journey so it’s seamless for all customers, no matter what size, specialty or needs.
Leigh is a seasoned revenue leader that brings a wide range of experience in successfully growing B2B SaaS companies by maximizing execution, alignment and optimization across sales, marketing and account management. An entrepreneurial spirit and a constant desire to learn and innovate have allowed Leigh to succeed across various target markets and company sizes. He’s motivated by growth, a collaborative “win together” environment, and seeing teammates develop and crush their goals.
Our Team

Jace Coleman
Inbound Sales Development Representative

Kellen-Cherie Diaz
Operations Coordinator

Ashley Little
Customer Service Specialist

Oswaldo Sanchez
Software Development Engineer II

Jeff Dougherty
Software Development Engineer
1.5k
Staffing + Recruiting Agency Customers
20 mil
Contacts and Candidates Managed
66 mil
Notes and Activities Tracked
32
Releases Since Founded
87
Integration Partners
52
Employees
Proud Sponsor of

TechServe Alliance
Accelerate your entire recruiting process from job opening to candidate placement and everything in between.

Staffing World
Accelerate your entire recruiting process from job opening to candidate placement and everything in between.

NAPS
Accelerate your entire recruiting process from job opening to candidate placement and everything in between.
Proud Member of








Proud Supporter of

TeamsCode
We’re proud to sponsor TeamsCode, a student run nonprofit focused on encouraging high schoolers to pursue Computer Science.
Learn more about TeamsCode and the great work they are doing here.

Chrysalis
Chrysalis is a nonprofit organization dedicated to creating a pathway to self-sufficiency for homeless and low-income individuals by providing the resources and support needed to find and retain employment.
Learn more about Chrysalis and the great work they are doing here.

Hopelink
Hopelink is a nonprofit organization working to end poverty. Each year, Hopelink helps more than 64,000 people through programs that provide stability and the skills needed to exit poverty.
Learn more about hopelink and the great work they are doing here.
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