Website Privacy Policy

Last Updated on March 15, 2018

We are providing this Privacy Policy to explain how and why we collect data from you on our public website www.crelate.com (“Website”). Please, note that this policy only applies to our Website and is designed to help adhere to ethical advertising standards and where applicable the EU-US Privacy Shield Framework. To learn about our Privacy Policy for customers and users of our service, refer to our application Terms of Service, for EU-based Visitors please also refer to our Privacy Shield Policy.

Important: Crelate may update this privacy statement via this web site and we encourage you to periodically review this page for the most recent information on our privacy policies and practices.

 

What data do we collect and how do we use it?

When visiting our Website, we want to optimize your experience, ensure our content is available to you and engage with you via our trusted third-party vendors. To that end, we and our suppliers may place cookies to your browsers to achieve this goal. In addition, the following types of data may be collected for the purposes of targeted advertising, remarketing, analytics, infrastructure monitoring, site optimization, social features, contacting the Visitor: your IP addresses, cookie identifiers, common browser, information provided by the Visitor and device statistics as well as actions you take on our website. If you choose to provide your contact information, engage in sales or support conversation, additional information will be captured to enable those conversations.

Additional data we may collect include:

  1. Data may be used by third parties: To target advertising on other sites based on your users’ online activity.
  2. Data from third-parties: This data helps us better understand our audience and deliver ads to you and recognize you across browsers and devices. This may include: pseudonymous advertiser identifiers that some advertisers or other third-party ad platforms choose to share with us – such as your “Customer ID” with an advertiser or other identifiers.
  3. Email and contact info, if provided by you via our contact us, signup, newsletter, blog or other public forms, may be used to contact you for sales and marketing purposes (such as when you request a demo) or informational purposes (such as when you subscribe to our newsletter). You may request to unsubscribe from any of these communication methods at any time using links provided in those communications.

Other Personal Data collected may be described in other sections of this privacy policy or by dedicated explanation text contextually with our services or via our Terms of Service.

 

Data Sharing

Given a situation in which we may be compelled to provide data sharing we want to be sure it is clear that we may disclose information about you through data sharing including third-party cookies if the following scenarios are presented:

1. Relating to a sale of our business: If a third party acquires some or all of our business or assets, we may disclose your information in connection with the sale.
2. With our service providers: We may contract with companies who help with of our business operations. We require that our service providers only use your information in connection with the services they perform for us.
3. We may also disclose aggregated, anonymized info with other third-parties.

 

Cooperation with Law Enforcement

Crelate may be required to disclose personal information in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.

 

Security

Crelate, Inc. takes commercially reasonable and appropriate measures to protect personal information in its possession from loss, misuse and unauthorized access, disclosure, alteration, and destruction, taking into due account the risks involved in the processing and the nature of the personal data.

 

Cookies and Related Technologies

The Crelate website uses cookies, tracking pixels and related technologies enable offerings from our third-party vendors. Cookies are small data files that are served by our platform and stored on your device. They enable our vendors to identify your device when you move between different websites and applications so that we can serve targeted advertising to you.

 

Your Choices and Opting-Out

We recognize how important your online privacy is to you, it’s important to us too. That is why we choose only to work with major, reputable advertising platforms that conform to ethical advertising standards and provide options to opt out. Methods for doing so include:

1. For those vendors that support this method – you can opt out of receiving targeted ads served for us by clicking on the blue icon that typically appears in the corner of our ads. Please note that, if you delete your cookies or upgrade your browser after having opted out, you will need to opt out again. Further, if you use multiple browsers or devices you will need to execute this opt-out on each browser or device. If you opt-out our vendors may collect some data about your online activity for operational purposes (such as fraud prevention).
2. Some of our third-party providers are members of the Network Advertising Initiative (NAI) and adhere to the NAI Codes of Conduct. You may use the NAI opt-out tool here, which will allow you to opt out of seeing targeted ads from us and from other NAI approved member companies.
3. To comply with the Self-Regulatory Principles for Online Behavioral Advertising as managed by the Digital Advertising Alliance (DAA) you may opt out of receiving targeted ads from other companies that perform ad targeting services, including some that we may work with as third-party Partners via the DAA website aboutads.info.
4. To comply with the Canadian Self-Regulatory Principles for Online Behavioral Advertising as managed by the Digital Advertising Alliance of Canada (DAAC) you may opt out of receiving targeted ads from other companies that perform ad targeting services, including some that we may work with as third-party Partners via the DAAC website http://youradchoices.ca.
5. To comply with the European Interactive Advertising Digital Alliance (EDAA) guidelines for online advertising you may opt out via their Your Online Choices website http://www.youronlinechoices.com/.
6. Additional choices to Opt-out, when available are listed below under Our Third Parties.

Please note that when using the ad industry opt-out tools described above:
1. If you opt-out, we may still collect some data about your online activity for operational purposes (such as fraud prevention) and site performance.
2. If you use multiple browsers or devices you may need to execute this opt-out on each browser or device.
3. Other ad companies’ opt-outs may function differently than our providers opt-out tools.
4. You can opt-out of our tracking your online activity for targeted advertising purposes (Do Not Track): Most of our providers respond to “do not track” or “DNT” signals sent from your browser. If the website of one of our Advertisers receives a DNT signal, during that visit, they will not link data we collect to your browser identifier so that new data collected about you will not be used by us for targeted advertising purposes, but older data collected about you may still be used.
5. To opt out of receiving targeted ads that are based on your behavior across different mobile applications follow the below instructions, for iOS and Android devices:
a. iOS 7 or Higher: Go to your Settings > Select Privacy > Select Advertising > Enable the “Limit Ad Tracking” setting
b. For Android devices with OS 2.2 or higher and Google Play Services version 4.0 or higher: Open your Google Settings app > Ads > Enable “Opt out of interest-based advertising”
6. Opting out will not prevent you from seeing ads, but those ads will likely be less relevant because they won’t be tailored to your interests. The ads might, for instance, be randomly generated or based on the web page you are visiting.

 

Our Website Third Parties

Crelate uses the following Third-Party Service Providers in conjunction with providing its service to our Visitors. For information on Third Parties related to our subscription service, please refer to our Privacy Shield Policy.

 

Advertising

AdRoll – AdRoll, Inc.
AdRoll is a web advertising service provided by AdRoll Inc. (“AdRoll”). This service uses the cookies and other methods to tracks Visitor behavior concerning ads, products, and services offered.
Privacy PolicyOpt Out
Personal Data collected: Cookie, Location and Usage Data.
Framework: EU-US Privacy Shield and Swiss-US Privacy Shield.

CampaignMonitor – Campaign Monitor Pty Ltd.
CampaignMonitor is an email marketing platform provided by Campaign Monitor Pty Ltd. (“CampaignMonitor”). Crelate uses CampaignMonitor to email whom have opted-in about Crelate’s services and products.
Privacy Policy
Personal Data collected: Various types of data as defined in the privacy policy of the service.
Framework: GDPR, UK-based Entity

Google AdSense – Google, Inc.
Google AdSense is a web advertising service provided by Google Inc. (“Google”). This service uses the “Doubleclick” Cookie, which tracks use of Visitors behavior concerning ads, products and services offered.
Privacy PolicyOpt Out
Personal Data collected: Cookie, Location and Usage Data.
Framework: EU-US Privacy Shield and Swiss-US Privacy Shield.

Other Social, Advertising and Conversion Tracking – Various
Crelate’s Website uses other tracking tools to provide Visitors the ability to share content from our Website on various social networks. Crelate also makes use of tracking pixels and beacons to track conversions and advertising metrics. Services included, but are not limited to Facebook, LinkedIn, Capterra, GetApp, WordPress.com and others.

 

Analytics

Google Analytics – Google, Inc.
Google Analytics is a web analysis service provided by Google Inc. (“Google”). Google collects data on how users interact and engage with the Crelate application and website.
Privacy PolicyOpt Out
Personal Data collected: Cookie, Location and Usage Data.
Framework: EU-US Privacy Shield and Swiss-US Privacy Shield.

MixPanel – MixPanel, Inc.
MixPanel is a web analysis service provided by MixPanel, Inc. (“MixPanel”). MixPanel collects data on how Subscribers and potential Subscribers interact and engage with the Crelate application and website.
Privacy PolicyOpt Out
Personal Data collected: Cookie, Location and Usage Data.
Framework: EU-US Privacy Shield and Swiss-US Privacy Shield.

 

Hosting and Monitoring

Microsoft Azure – Microsoft Corporation
Azure is a cloud hosting service provided by Microsoft Corporation (“Microsoft”).
Privacy Policy
Personal Data collected: Various types of data as defined in the privacy policy of the service.
Framework: EU-US Privacy Shield and Swiss-US Privacy Shield.

Mailgun – Mailgun Technologies, Inc.
Mailgun is email processing platform provided by Mailgun Technologies (“Mailgun”). Crelate uses Mailgun to send emails on behalf of Subscribers and to process emails between our Subscribers and Individuals.
Privacy Policy
Personal Data collected: Various types of data as defined in the privacy policy of the service.
Framework: EU-US Privacy Shield and Swiss-US Privacy Shield.

 

Point of Contact

If you have questions, comments or complaints related to Crelate’s Privacy Policy or the handling of personal information contact us by email at privacy@crelate.com.